College of Computing and Digital Media Dissertations

Date of Award

Spring 6-30-2022

Degree Type

Dissertation

Degree Name

Doctor of Philosophy (PhD)

School

School of Computing

First Advisor

Theresa Steinbach, PhD

Second Advisor

Raffaella Settimi-Woods, PhD

Third Advisor

Olayele Adelakun, PhD

Fourth Advisor

Ioan Raicu, PhD

Fifth Advisor

Zarreen Farooqi, PhD

Sixth Advisor

David Rudden, MA

Abstract

Many organizations have on-premises data storage systems. Data storage systems are evolving in multiple ways. One way is the adoption of Big Data. Big Data is a data storage system with the ability to analyze large volumes, velocity, and a variety of data. Per the Economist, data is now the most valuable resource (Parkins, 2017). Big Data holds the promise of unlocking a substantial value of data stored. Yet many organizations are not implementing Big Data. There is a need to identify key factors affecting adoption for such organizations. The literature review revealed multiple gaps in studied adoption factors (un-studied or under-studied) such as data storage latency, ability to compute, data storage interface compatibilities, open-source software, enterprise sourced software, cost, perceived industry pressure, legislation barriers, and market turbulence. These factors are studied in this research using The Diffusion of Innovation (DOI) theory and Technology-Organization-Environment (TOE) framework with qualitative (semi-structured interviews, Interpretive Phenomenological Analysis (IPA), and structured interviews) and quantitative (survey) methods. Quantitative analysis is based on Partial Least Squares – Structural Equation Model (PLS-SEM) analysis. This analysis revealed that six of the nine studied factors are significant. Industry pressure, enterprise-sourced software, storage interface compatibility, market turbulence, open-source software, and cost are significant factors positively correlated to Big Data adoption.

Share

COinS
 
 

To view the content in your browser, please download Adobe Reader or, alternately,
you may Download the file to your hard drive.

NOTE: The latest versions of Adobe Reader do not support viewing PDF files within Firefox on Mac OS and if you are using a modern (Intel) Mac, there is no official plugin for viewing PDF files within the browser window.